AUDIENCE NETWORK REBRAND
Troika partnered with Audience Network to bring their “Never Ordinary” brand platform to life as the AT&T/DirecTV premium network continues to quickly grow. From the palettes to the typography, the new identity reflects the brand’s unconventional attitude while easily adapting to its wide range of original, sports and music programming.
I was AD, lead designer and animator.
Brand agency: Troika
strategy, creative direction, production
We simplified the logo, creating more a more balanced and contemporary mark.